You’ve got fantastic products, great visuals, a secure brand identity and a digital marketing plan in place…now’s the time to start sharing your story with the media.
This can seem like a terrifying prospect for an emerging company, but it can be equally tricky for established brands. Here at Bright Sparks United we recognise that PR needs to be flexible, accessible and structured; giving you the chance to opt for a complete package or a dip-in-and-out approach to accommodate big events, new collections or seasonal promotions.
Our team of specialist journalists have experience of being ‘on the other side’ of the PR balance. They know what makes an effective press release because they’ve been at the receiving end of hundreds. They know how to communicate with trade and consumer press because they ARE trade and consumer press. It is this insider knowledge, experience and know-how that we offer to our clients.
Our services include:
+ Getting you ‘PR ready’
We understand that, as a small company, you may be planning to do your own PR. If this is the case, our ‘PR Ready’ package will ensure that you have everything in place to start your journey, including press releases, images, press know-how and a short/long-term strategy.
+ Developing your PR strategy
So, you know you want to showcase your products or services but have no idea where to start? We can help you hone your ‘key targets’, publications and even individuals based on our thorough understanding of the media industries.
+ Local PR and image building
Want to develop your presence on home turf? We can support you in local press and publications through a targeted PR campaign.